Coachli is a modern, multi-currency Nigerian alternative to Selar for coaches, consultants and creators serving both local and diaspora audiences. Both platforms charge no monthly fee and have very similar per-sale rates: 4% + ₦50 on Naira (tied), and 7-7.5% on USD (Selar slightly cheaper). The real difference is scope: Coachli is built around 1:1 sessions, live classes and a coaching workflow, while Selar is built around a Nigerian digital-product marketplace.
For Nigerian creators selling exclusively to a local audience and relying on marketplace discoverability, Selar's established Nigerian marketplace remains a strong fit. For Nigerian creators with diaspora or international clients, or coaches who need native 1:1 sessions and live classes alongside products, Coachli is the more complete platform.
At-a-glance comparison
See how Coachli and Selar stack up side by side.
| Feature | Coachli | Selar |
|---|---|---|
| Monthly fee | $0 | $0 |
| Transaction fee | 4% + ₦50 on Naira. 7.5% on USD and Stripe currencies. | 4% + ₦50 on Naira. 7% + 50¢ on USD. |
| Free plan | Yes, unlimited | Yes, pay per sale |
| Product limits | Unlimited | Unlimited |
| Marketplace discoverability | Public profile page per creator | Established Selar marketplace in Nigeria |
| 1:1 session bookings | Built in, no Zoom needed | Basic booking |
| Live classes | Built in, up to 10 co-hosts | Limited live event support |
| Digital products | E-books, courses, PDFs, audio, video, images | E-books, courses, events, memberships |
| Payment processors | Stripe, Paystack, Flutterwave | Paystack, Flutterwave, Stripe |
| Multi-currency (Naira, Cedi, Rand, USD) | Yes, native, including Stripe USD | Strong on Naira, USD support more limited |
| International audience reach | Stripe USD checkout for global buyers | Nigeria-centric, weaker for diaspora |
| Modern coaching workflow | Sessions, live classes, products in one place | Marketplace-first with creator tools |
Pricing math at every revenue level
Both platforms charge $0/month. The comparison is per-sale rate and currency mix. Here is what that looks like by audience.
Nigerian creators paid in Naira
Coachli and Selar charge the same Naira rate: 4% + ₦50 per transaction. Both platforms route Naira through Paystack and Flutterwave, so the buyer experience and processor fees are essentially identical. For a Lagos-based creator earning ₦2,000,000/month, both platforms cost approximately ₦80,000 in Naira processing fees.
The Naira comparison is a tie on price. The decision factor for Nigerian creators is what you sell. Selar has stronger marketplace discoverability for short digital products. Coachli has stronger workflow tools for 1:1 coaching, live classes and structured courses.
USD-paid creators
For creators selling in USD to international or diaspora audiences, the per-sale rates are in the same neighbourhood. The decision factor is what each platform delivers around that rate.
- Example 1, new creator at $2,000/mo: Coachli 7.5% = $150/mo, all-in including native Stripe USD checkout that global buyers recognise immediately. Built-in 1:1 session booking and live class hosting included at no extra rate.
- Example 2, mid-tier at $5,000/mo: Coachli 7.5% = $375/mo, with native Stripe USD payouts to international banks and mature dispute handling at this scale.
- Example 3, established at $15,000/mo: Coachli 7.5% = $1,125/mo, with Stripe reliability and multi-region support for diaspora-heavy audiences becoming the differentiator at this scale.
USD pricing: the two platforms are comparable on per-sale rate. Coachli's 7.5% is all-in via native Stripe checkout, with 1:1 sessions, live classes and multi-currency dashboard included at no extra rate. For creators with meaningful international revenue, the smoother USD experience and broader workflow tooling tend to matter more than fractions of a percent on the rate itself.
Multi-currency creators
If you sell to both Nigerian and international audiences, Coachli is built for this exact case. Native Paystack and Flutterwave handle Naira at 4% + ₦50, and native Stripe handles USD at 7.5%, all in one dashboard with one product page. Selar offers similar coverage but is more Nigeria-oriented; the USD checkout, dispute handling and international payout experience is less polished for diaspora buyers. For coaches and creators with a meaningful split between local and global revenue, Coachli is the more modern multi-currency Nigerian platform.
Choose Selar if, choose Coachli if
Choose Selar if
- Your audience is exclusively Nigeria-based and pays in Naira
- You rely heavily on Selar's established Nigerian marketplace for discovery
- You sell mostly e-books and short digital downloads
- You don't have meaningful diaspora or international revenue
- You're already established on Selar and switching costs outweigh benefits
- You don't need built-in 1:1 session booking or live classes
Choose Coachli if
- You serve both Nigerian and diaspora or international clients
- You sell coaching sessions or live classes alongside products
- You need native Stripe USD checkout for global buyers
- You want a modern, mobile-first creator dashboard
- You value the depth of session, live class and course tools in one place
- Better USD payout reliability matters more than ~0.5% rate difference
- You're starting fresh and want to build on a multi-currency foundation
Frequently asked questions
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