Coachli vs Stan Store

Stan Store is a feature-rich platform for creators, offering session booking, digital products, courses, email marketing, sales funnels and a link-in-bio storefront. It's a comprehensive tool — but it comes at a price. Stan Store plans range from $29 to $99 per month, which adds up quickly for coaches and creators who are just starting out.

Coachli takes a different approach. There are no monthly fees at all. You only pay a small transaction fee when you make a sale. This makes Coachli the more affordable option for coaches who need session booking, digital product sales and live event hosting without the overhead of a monthly subscription.

For African creators, Stan Store has a significant gap: it does not support Paystack or Flutterwave. This means your local clients and students must have access to international payment methods. Coachli integrates natively with both Paystack and Flutterwave, allowing you to accept payments in Naira, Cedis and other local currencies alongside Stripe for international transactions.

To be transparent, Stan Store does offer features that Coachli does not — including email marketing, sales funnels and a link-in-bio page builder. If those tools are essential to your workflow, Stan Store may be worth the investment. But for coaches who primarily need booking, digital products and live events, Coachli is the more affordable choice — especially for creators in Africa.